20131216

Monday, December 16th

Lesson Objectives - Students will finish the exercises in Vocabulary Unit 6.  They will then start their Embedded Assessment.  This assignment has three parts:

  1. TODAY:  First, select a print advertisement and write a well-developed paragraph that identifies specific techniques, claims, language, and images in the ad and analyzes the effect of these elements on the intended audience.
  2. TOMORROW:  Next, create a new advertisement for the same product that is targeted for a different audience.
  3. WEDNESDAY: Finally, write a reflection to explain the relationship between the content of an ad and the intended audience.  Support your explanation by pointing out differences between the original and new ads.
Homework - Students will have their Vocabulary Unit 6 quiz tomorrow.
CCSS -
  • CCSS.ELA-Literacy.RI.7.1 Cite several pieces of textual evidence to support analysis of what the text says explicitly as well as inferences drawn from the text.
  • CCSS.ELA-Literacy.RI.7.8 Trace and evaluate the argument and specific claims in a text, assessing whether the reasoning is sound and the evidence is relevant and sufficient to support the claims.

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